about us
the brand
The brand was born in the South of France with one simple idea: to inspire women to be bold, be themselves, and wear what feels right
The name "yes! you dare" says it all! It’s about embracing your individuality and your unique style, without worrying about anyone else’s opinion
Why swimsuits? Because they’re not only beautiful but also technically challenging!
Getting the perfect fit, the right stitching, and the right cut is a true art, and we love a good challenge. We’re all about taking risks and pushing boundaries — because why not?
Our designs combine simple elegance with playful details: ties, cutouts, and unique touches that make each swimsuit feel special
Our signature piece? High-waisted bikini bottoms (the “checkmark” shape). We make sure that our designs don’t just look good on yours Instagram pictures — they’re made to flatter different body types, highlighting your best features and providing a perfect fit
the founder
Alisa, the creative force behind Yesudare, is a fashion designer, entrepreneur and blogger who’s always been passionate about helping women feel confident and stylish
She started the brand with the goal of creating swimwear that celebrates individuality and freedom. Alisa’s motto is simple: “Be yourself, dress for you, shine bright!”
This belief reflects her conviction that every woman deserves to dress in a way that reflects her personality and mood, without conforming to society’s expectations
With a background in fashion design and a deep love for travel, Alisa combines her design expertise and adventurous spirit to create premium swimwear that stands out
manufacturing
Quality is at the heart of Yesudare. That’s why all of our swimsuits are made in Italy, at a factory located near the Lake Como
This small and high professional factory is renowned for producing swimwear for some of the top European brands, and we’re proud to work with them to ensure that every piece meets the highest standards of craftsmanship and attention to detail
The fabrics we use are eco-friendly and comply with European quality standards, so you can feel good about wearing our swimsuits, not only because they look great but because they’re made with care for the environment
From the stitching to the fit, we pay attention to every detail to create premium quality swimwear!